Thorough preparation is essential to ensure a good finish. Contractors might have to fill cracks or holes and remove old paint if it is badly worn, peeling or flaking. They remove all paint and apply a suitable primer to the bare surface. If the existing paint is in reasonable condition, they clean it and rub it with abrasive material to provide a key for the new paint. On new surfaces, such as bare wood or fresh plaster, they apply a suitable seal, followed by a primer coat.
Maybe you've just moved into a new home, and you haven't got around to buying brushes and rollers yet. Perhaps you're worried that your brush-skills aren't that good, and you won't achieve that professional-looking finish that you’re really going for. Handy professionals will turn up with everything they need to get the job done, from ladders and brushes, to rollers and tarps. You just have to provide the interior paint and primer!